Thursday, 14 March 2013

Using Enterprise to promote new services

I've had a sneak peek at the Port Augusta Enterprise site and noted that they have been proactive in including a link to the e-Books available through Overdrive.  That got me looking at other sites for libraries that have already gone live.  I note that Port Pirie has included the Overdrive provided logo too & Tea Tree Gully has added a link to e-Books, using a different logo.  Norwood Payneham & St Peters have added a large Overdrive sourced logo.

This got me thinking about how customisable Enterprise is & how different libraries are experimenting and using the site in different ways - to connect to their communities.  The good news is that making changes to Enterprise is  done locally, though if libraries need any assistance with customising their Enterprise "skin" they can get advice from PLS - with James Kemperman currently undertaking this role.

Given the number of visits that are made by customers to the front screen of each library's Enterprise site it is a great way to promote activities and other new library offerings. A few examples of some alternative uses are outlined below.

Tea Tree Gully has used the issuu software to highlight their current 4 page newsletter on their front page.  Likewise Mitcham has published their 17 page newsletter using issuu, with the newsletter promoting computer classes, author visits, the Little Big Book Club and so much more.

Unley is using a Facebook social plug in to load up a range of photos and other messages directly from their Facebook site.  And Marion is providing links out to their newsletter as well as the various social media platforms they're - Facebook, Twitter & You Tube. 

And of course there are plenty of other examples of various forms of customisation.  If people want to trawl through the various iterations of Enterprise currently deployed the complete list of them is located HERE.

As libraries join the consortium & then through a periodic review of the content on the site, Enterprise provides a great way to continue to update the information you want to put directly in front of customers every time they do a search of your catalogue.

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